Bullets: Length

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How do I assure that the reader will read my bullets?

Bullets: Length

If you want the reader to actually read your bullets, make them consise and to the point. If a bullet looks like a paragraph, chances are, the reader will ignore it. Get to the point at the beginning of the sentence, and tell the reader right away why your product is important, and what the product can do for the reader.

   

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